2017 Branded Content Benchmarks Report (Infographic)
This newly updated report highlights the most important branded content benchmarks for marketers. At Pressboard, we believe that content is the most powerful way for brands to communicate with consumers. That’s why we built a platform that makes it easy for brands to collaborate with hundreds of media publishers to create and measure branded content —instead of ads. […]Read Post
Chatting with Clearly Contacts, Indochino and Frank & Oak as they return to the physical retail store There is nothing like face-to-face contact. It also allows our customer to touch and feel the products, which is not possible online. Ethan Song, Co-founder Frank & Oak Canadian eCommerce-first companies are hitting the big time. Menswear designer Frank & […]
The best content marketing includes engaging narratives that sell your company without you laying down a sales pitch. These pieces are informative and useful. Readers share this content to engage their own audiences and increase their own credibility on a subject. However, even the most ingenious piece of writing can be undone by a wayward […]
Headline writing has become one of the most important parts of storytelling on the internet. The success of listicles have forced even the most credible news organizations, including the New York Times, to play the “10 things that…” game. It made us think, what if Buzzfeed was around 2,000 years ago? Maybe the Bible would have […]
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