2017 Branded Content Benchmarks Report (Infographic)
This newly updated report highlights the most important branded content benchmarks for marketers. At Pressboard, we believe that content is the most powerful way for brands to communicate with consumers. That’s why we built a platform that makes it easy for brands to collaborate with hundreds of media publishers to create and measure branded content —instead of ads. […]Read Post
by Josh Kolm, Media in Canada Published September 16, 2014 Pressboard, a Vancouver-based marketplace seller of branded content that launched in April, has released its cost-per-read model of budgeting campaigns for all of its clients. Pressboard currently has 10 clients – ranging from regional companies like Tourism Whistler to national ones like Best Buy and […]
Today Pressboard’s launch was covered by one of Canada’s top marketing industry publications, Media in Canada. The online publication is only available by subscription so we’ve re-posted the content of the article here for you on our blog. …………….. Pressboard to connect brands and publishers by Michael Kolberg Jerrid Grimm, formerly VP client service at […]
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