2017 Branded Content Benchmarks Report (Infographic)
This newly updated report highlights the most important branded content benchmarks for marketers. At Pressboard, we believe that content is the most powerful way for brands to communicate with consumers. That’s why we built a platform that makes it easy for brands to collaborate with hundreds of media publishers to create and measure branded content —instead of ads. […]Read Post
Blogs are personal diaries. Until they aren’t. Many successful bloggers started simply by documenting their passions. Now, they’re employed with advertising revenues, book deals, fashion deals, and yes, they are powerful brands. This week, Pressboard is breaking down 5 mega-successful blogs. Why are they successful and what can we learn from them to apply to […]
Welcome to the first installment of Pressboard’s Blogs we love series. In this series we highlight brand blogs that are successfully realizing the potential of content marketing. These companies have a solid understanding of who they are and the value that they can bring to readers and customers through education, entertainment and insightful storytelling. We hope that through […]
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