Pressboard’s Complete Guide to the U.S. Digital Publisher Landscape
In an ever-changing digital landscape, understanding who owns what and who works for whom is critical for both planners and publishers alike. That’s why Pressboard has designed a tool to help industry professionals navigate the abundance of publications and media groups: the Pressboard Digital Publisher Landscape. The Pressboard Digital Publisher Landscape is a comprehensive infographic […]Read Post
The written word is timeless, but content marketing has come a long way since John Deere’s 1895 advertorials. Brands are now competing with cat memes and a constant stream of disappearing Snapchat stories for the attention of their audiences. To stay relevant, a comprehensive content strategy must include diverse types of media, stretching well beyond the traditional article format. Branded content takes many […]
At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers through our own platform or celebrating the incredible work of our peers. That’s why we write about our favorite sponsored content campaigns every month. So without further ado, here are 10 incredible pieces of sponsored content that publishers […]
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