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How to Create Viral Content: The 6 “STEPPS” to Success

by For many people, the first things that come to mind when they hear “viral content” are memes and cat videos. By definition, however, viral content […]

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The Top 10 Sponsored Content Campaigns of May
Justin Walls
May 30, 2020

At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers..

The Top 10 Sponsored Content Campaigns of April
Justin Walls
May 8, 2020

At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers..

The Top 10 Sponsored Content Campaigns of March
April 3, 2020

At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers..

The Top 10 Sponsored Content Campaigns of February
March 2, 2020

At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers..

The Top 10 Sponsored Content Campaigns of January
Justin Walls
January 31, 2020

At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers..

The Top 100 Branded Content Campaigns of 2019
Justin Walls
December 19, 2019

At Pressboard, we’re invested in growing the sponsored content industry, whether that involves data measurement, branded content guides or..

Sponsored vs. Earned Media: Why Both Belong In Your Marketing Strategy
December 17, 2019

What should marketers strive for, earned media or sponsored content partnerships? When it comes to telling your brand’s story, it can be..

“The Body Lies” Reminds You How Easy It Is to Blur Fiction from Reality (Book Club Pick)
Justin Walls
October 29, 2019

Here at Pressboard, we believe in few things more than the power of a great story. Stories inspire us, galvanize us and move us to..

A Step-By-Step Guide to Earning Press Coverage for your Brand
October 15, 2019

Media coverage can do wonders to raise the profile of a brand. For businesses with a limited marketing budget, directing your efforts..