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Welcome to the Pressboard Podcast, the show where we talk to the most interesting people in marketing and media today, and the businesses they lead.
Today on the show I’m chatting with Jessica Spira. Jessica is the Group Vice President, Strategic Growth at Ziff Media.
If you’re wondering who Ziff Media is, it’s just one of the largest and most valuable publishers in the world focused on shopping content. Mashable, PCMag, ReatailmeNot and more. If you’re thinking about buying a laptop, or earphones, or a robot vacuum, chances are you learned about it, found a deal on it or read a review about it on a Ziff Media website.
Jessica’s path to her role was anything but conventional, and yet in talking to her the depth of her expertise and her vision around affiliate marketing seems as though it has been her lifelong passion. And there’s a nice bonus at the end of this episode where Jessica shares her favorite books and a reco on a Broadway show that you’ll definitely want to see.
This is podcast is brought to you by Pressboard: Building award-winning tools for content creators. Follow us on Twitter @pressboard or visit www.pressboardmedia.com to learn more.