Connecting the World Through Stories
Pressboard’s award-winning technology solutions empower brands and publishers to make better, more profitable content at scale. We believe that when great brands and influential publishers come together, they can create powerful content that people love to read, watch and share.
Since its inception in 2014, Pressboard has enabled advertisers like Ford, GE, Chase Bank, Budweiser and General Mills to create sponsored content with publishers like The Wall Street Journal, Fast Company, NY Magazine, Vox Media and many others. Our products include content management tools, a digital marketplace that connects publishers with advertisers, story amplification technology to help drive highly-engaged traffic to your content, in-depth analytics tracking active user engagement, and much more.
The Pressboard Marketplace is a one-stop-shop for advertisers seeking branded content placements with top publishers. Users can research audience data and content examples from North America’s premium publications and connect on future campaigns.
Publishers in Pressboard’s Marketplace include Vox Media, Apartment Therapy, Kitchn, Entrepreneur, and many more – with new publishers joining the platform every day!
If you’re a publisher that’s interested in using Pressboard to generate new sales leads, you can sign up for a free profile here.
StudioStack is a full-stack technology solution created by Pressboard specifically for content studios. From sales automation to campaign execution and distribution, our technology empowers your content campaigns to run more efficiently than ever before.
Specific features include a centralized communications hub; Facebook ad optimization; real-time analytics and auto-generated reports; and third-party tracking and integrations.
Our full suite of analytics enables you to measure and optimize your content in real time, then share it with your clients at the click of a button. In-depth content metrics include active reading time, conversion rates, scrolling behavior, completion rates, traffic sources, Facebook shares and ad impressions, and more. See the full list here.
Publishers can create a free profile in the Pressboard Marketplace, which will remain listed indefinitely for brands and agencies to discover. Simply ensure you update your pricing regularly so that advertisers can always access the most up-to-date rates.
Publishers can try StudioStack on a free trial to see how effectively it can manage their campaigns, track content performance and empower their team to create better, more profitable branded content. Reach out to us to learn more about how to get started.
Shoot us a note! Whether you’re a publisher looking to scale your content offering or an advertiser hoping to use Pressboard analytics for future campaigns, we’re always around to chat. Email us today at firstname.lastname@example.org.
In the meantime, you can create your free Pressboard Marketplace profile here and start driving sales to your publication.
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