What should marketers strive for, earned media or sponsored content partnerships? When it comes to telling your brand’s story, it can be..
First-of-its-kind data analysis of sponsored content shows that it’s better to mention your brand strategically than repeatedly.
We’re well into the era of sponsored content, with more and more brands recognizing that consumers find content more engaging than..
Sign up to receive tips on storytelling and much more.
We promise to respect your inbox.