--- title: Magazine - Pressboard | insights description: insights | --- FEATURED POST How to Create Viral Content: The 6 “STEPPS” to Success by For many people, the first things that come to mind when they hear “viral content” are memes and cat videos. By definition, however, viral content […] [Read Post](https://www.pressboardmedia.com/magazine/viral-content-stepps) **CATEGORIES** [** ](https://www.pressboardmedia.com/magazine/tag/insights#) - [Latest](https://www.pressboardmedia.com/magazine) - [Customers](https://www.pressboardmedia.com/magazine/tag/customers) - [Influencers](https://www.pressboardmedia.com/magazine/tag/influencers) - [Insights](https://www.pressboardmedia.com/magazine/tag/insights) - [Pressboard news](https://www.pressboardmedia.com/magazine/tag/pressboard-news) - [Podcasts](https://www.pressboardmedia.com/podcasts) Posts about # insights **6 Publicity Stunts That Worked (And How You Can Re-Create Them)** September 18, 2019 by [Dragana Milisic](https://www.pressboardmedia.com/magazine/6-publicity-stunts-that-worked-and-how-you-can-re-create-them) Earning positive press coverage for your business can be a total game changer. When done right, a publicity stunt can cause a huge spike.. **Putting the ‘Multi’ in Multimedia: How To Incorporate Audio and Video Into Your Content Strategy** August 16, 2019 by [Melissa Roach](https://www.pressboardmedia.com/magazine/multimedia-how-to-incorporate-audio-video-content-strategy) The written word is timeless, but content marketing has come a long way since John Deere’s 1895 advertorials. Brands are now competing.. **Why Advertisers Should Pull Up a Chair in Facebook’s “Living Room”** ![Madison Taylor](https://www.pressboardmedia.com/hubfs/Staff%20images/Madison%20Taylor.jfif) July 9, 2019 by [Madison Taylor](https://www.pressboardmedia.com/magazine/advertisers-facebook-living-room) If given the real-world choice between having a shouting match in the town square or having a private conversation in a living room,.. **Church and State: How Publishers’ Editorial and Sponsored Teams Collaborate** ![Leah Bjornson](https://www.pressboardmedia.com/hubfs/Staff%20images/_DSC0434.jpg) June 21, 2019 by [Leah Bjornson](https://www.pressboardmedia.com/magazine/sponsored-teams-collaborate-editorial) Church and state, sponsored and editorial. It’s sometimes hard to identify the separation between a publisher’s editorial branch and its.. **So the Media Covered Your Brand’s Story — Now What?** ![Jerrid Grimm](https://app.hubspot.com/settings/avatar/3c95cec3f488f6a82975d0b2ed0d225b) June 6, 2019 by [Jerrid Grimm](https://www.pressboardmedia.com/magazine/brand-press-coverage-tips) Inside the program for Andy Warhol’s 1968 exhibition at the Moderna Museet in Stockholm was a quote that would become one of the most.. **The Top 10 Sponsored Content Campaigns of April** ![Madison Taylor](https://www.pressboardmedia.com/hubfs/Staff%20images/Madison%20Taylor.jfif) April 29, 2019 by [Madison Taylor](https://www.pressboardmedia.com/magazine/sponsored-content-campaigns-april-2019) At Pressboard, we’re invested in growing the sponsored content industry, whether that involves connecting advertisers and publishers.. **16 Branded Content Stats that Prove Its Value** ![Leah Bjornson](https://www.pressboardmedia.com/hubfs/Staff%20images/_DSC0434.jpg) April 15, 2019 by [Leah Bjornson](https://www.pressboardmedia.com/magazine/best-branded-content-stats) Note: This article appears in Pressboard's Complete Guide to Branded Content. Branded content has become way more than a buzzword. This form.. **How to Create Viral Content: The 6 “STEPPS” to Success** April 11, 2019 by [Aisley Komatsu](https://www.pressboardmedia.com/magazine/viral-content-stepps) For many people, the first things that come to mind when they hear “viral content” are memes and cat videos. By definition, however,.. **Here’s the Scoop: How to Come Up With Great Branded Stories** ![Madison Taylor](https://www.pressboardmedia.com/hubfs/Staff%20images/Madison%20Taylor.jfif) April 3, 2019 by [Madison Taylor](https://www.pressboardmedia.com/magazine/creating-your-content-whitepaper) Publishing content online, whether on a blog, social media platform or publisher’s site, can feel a bit like shouting into the abyss... [Load More](https://www.pressboardmedia.com/magazine/tag/insights/page/2) ### Get your Content Marketing Fix Sign up to receive tips on storytelling and much more. We promise to respect your inbox.